The complete Smart Grid Toolkit, brandable with your utility’s identity, is available to you now

SMART GRID TOOLKIT COMPONENTS

Smart Grid consumer fact sheets: Smart Meters, Appliances, Plug-in Vehicles

FACT SHEETS (7)

Smart Grid fact sheets address a wide range of consumer-focused topics, including health and safety issues. These include:

  • What is the Smart Grid?

  • Meet the Smart Meter

  • The Smart Home & Smart Appliances

  • The Smart Grid & the Environment

  • The Smart Grid & Your Utility

  • The Smart Grid & Plug-in Vehicles

Smart Grid pamphlet -marketing collateral about consumer benefits of power grid modernization

PAMPHLET / BILL-STUFFER

The Smart Grid pamphlet highlights high-level benefits of power grid modernization all in one place. Use it as a bill stuffer and/or display it at high-traffic locations including chambers of commerce, post offices, libraries, consumer affairs offices, schools and other public spaces. Home shows and similar community expositions are also appropriate venues for such marketing collateral. 

Direct mail postcard campaign – about Smart Grid technologies & modernization

DIRECT MAIL SERIES (4)

A four-part direct mail postcard campaign – focusing on key areas of concern – will address common misconceptions about Smart Grid technologies and while raising Smart Grid awareness with residential customers and small businesses effectively and over time. With a series approach, you can control the frequency of dissemination to meet your needs.  

Smart Grid poster -marketing collateral about consumer benefits of power grid modernization

POSTER SERIES (3) 

The Smart Grid poster series visually positions the Smart Grid as a benefit to all. To generate the greatest visibility, such traditional vehicles can be displayed in your utility lobby and other public spaces. Posters can be printed in a variety of sizes. 

Utility Company PowerPoint presentation - benefits of Smart Grid for community groups - business organizations

POWERPOINT PRESENTATION 

Expanding upon fact sheet messaging, a multi-slide PowerPoint presentation will convey the value and benefits of the Smart Grid “face to face.” Your utility will be able to customize this presentation to specific audiences, from community groups to business organizations.  

For all components, digital versions can be posted on your website and easily accessed as downloadable PDFs.